Paul Windels

Paul is a versatile copywriter with 20 years of experience in legal marketing and content strategy. In two decades at FindLaw/Thomson Reuters, he partnered with hundreds of law firms to build their brand, expand their online footprint, and drive measurable results. He delivers practice and industry content that is relevant and engaging for the target audience. As a former journalist, Paul understands that interviewing is key to developing a narrative that reflects the firm’s values and resonates with clients. He works directly with partners and senior attorneys to identify themes and differentiators that stand out in the market.

Paul earned a BA in Mass Communications and English from Minnesota State University-Moorhead and an MA in Elementary Education from the University of St. Thomas in St. Paul, MN. He and his wife have five kids and are hopelessly entwined with youth track and field, from managing and coaching a community track club to planning family vacations around the Junior Olympics. When time and weather permits, the golf course is Paul’s happy place.